Don't Vote Ad.

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This is a great ad to get people to vote. It is a cohesive ad that persuades us to vote using reverse psychology (telling us not to vote), fear (stating the issues that are affecting us right now), then suddenly switching to a more friendly tone by using common person mannerisms, transfers and testimonials, and eventually inviting us to jump in the bandwagon. Every now and then we see satire, and seeing all these famous people talking to us personally and interactively is quite effective. In the end, they also invite us to spread this ad around for them. Perfect!

Kudos for this ad! It does feel that it is leaning towards one candidate more than the other (they way they present the issues seems to support Obama more than McCain), but never do they tell us who to vote for. Just to vote. So go vote!